You have to have a website, right? In today’s fast paced, on demand, web driven world, having a website is pretty much a given. So I thought it might be fun to quickly cover a few reasons why you should consider getting a website (if you don’t already have one) and then turn to a [...]
8 Marketing Lessons from Robb Wolf and the Paleo Solution Diet
on February 11, 2012
Disclaimer: I am biased. I am a huge fan of Robb Wolf and the Paleo Solution lifestyle. I have been using Robb’s program (combined with Wendler’s 5/3/1) for about 7 months and have lost between 15-20 pounds. The thing works. That said, let’s look at the many marketing insights that can be gained. For the [...]
Selecting the Perfect Agency
on February 1, 2012
I have been working on an important project over the last few months. A while back we decided to look into the possibility of using an outside agency to help us update some of our legacy brands. I wanted to share some of the qualities I have been looking for and the process I have [...]
Putting The Cart Before The Horse
on January 21, 2012
If you were to spend any time online reading about social media, you might come away from the experience feeling confident that you need to get your small business set up with a website, blog, facebook fan page, Google Plus page, and more. There a so many stories online and a multitude of books that [...]
Sunday Shout Out
on July 24, 2011
Welcome back to my Sunday Shout Out where each week I feature the best of the best posts and articles about marketing, social media and the occasional random topic. All of them are meant to help you bring out the best in yourself, your business, and life in general. This last week, Cassie and I [...]
Stacking The Deck
on June 9, 2011
Have you ever watched a sales or marketing pitch that went so smoothly that it left you wondering what just happened? Today I would like to share a little secret that I have seen used over and over again. It is a trick so power that it may change your approach to presenting and pitching [...]
Benevolent Dictator – Book Review
on May 31, 2011
One Sentence Summary: Prepare to have your entrepreneurial battery jumpstarted by Michael Feuer’s new book, “The Benevolent Dictator” (affiliate link). Rating: ★★★★☆ Who Should Read It: If you have ever had an itch, a small inkling, or a wild dream about starting your own business, this book is for you. Review: Looking for a killer [...]
Small Message, Big Impact: Book Review
on May 17, 2011
One sentence Summary: Everything you need to know to become an elevator speech ninja (and hou you can use these skills to improve your career and personal life). Rating: ★★★★★ Who should read Small Message, Big Impact: Anyone that is interested in perfecting the art of selling, marketing, advertising, teaching, communicating, politicians – just about [...]
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