There’s nothing like a great top 10 list to end out the year and for those of you that know me well, you know that reading is a passion of mine. I went back through my business book reviews from the past year and reassessed a few things based on how much a book had on my thinking and business practices. After a lot of deliberating, here’s my list for 2010′s top 10 business books.
How do you know if you are delivering a customer service experience that really matters to your consumers? Before you can even ask this question, you need to have a clear understanding of the difference between your “core service” and your “service experience.”
I recently finished a great book by Roy Osing called, “BE DIFFERENT or be dead” (amazon affiliate link). In the book, Roy discusses a major issue that many businesses seem to miss the mark on. It’s one that is easily overlooked – the difference between delivering on your customers’ expectations and wowing them with amazing service experiences.
I’ve already spent three days talking about Roy Osing’s book, “Be DiFFERENT or be dead,” so I thought it might be fun to end out the week with some additional thoughts about the book and what I am currently doing to apply the things I learned. Today, let’s talk a bit more about what I am doing with his use of the “only” statement.
In the book, Roy takes a lot of time talking about how businesses need to take a long look at themselves and figure out what they can do differently from their competition. He asks all of us a cool question – what are doing that no one else in your market is doing? Once you’ve got an answer (if you have something), you then need to answer this by creating your “only” statement. Here are a few examples of what the might look like:
The recent success of Rework, a business book by Jason Fried and the team at 37signals, should send a signal to the entire industry. While Fried and his team make the call for businesses to radically change, there might just be a few things for authors and publishers to learn as well. 1. Stop making [...]
What will it take to motivate tomorrow’s workforce (maybe even today’s)? Daniel Pink nails it his new book, “Drive” a well-written, thought-provoking look at how we as human beings are motivated and what we want in order to feel fulfilled in life and in our careers. Extrinsic Motivation vs. Intrinsic Motivation Dan starts off the [...]