always positive, looking forward
Building an online empire to launch your next product launch, branding effort are simply to be heard is a bigger challenge than most people understand it to be. In his book, Platform: Get Noticed in a Noisy World (amazon affiliate link), Michael Hyatt provides you with a step-by-step guide that will take you into social [...]
What would you do if you had an incredible product that could help millions of people, but a matter of perception stood in your way? This is the incredible marketing challenge faced by Robb Wolf, Dr. Loren Cordain and their Paleo approach to nutrition. What is the Paleo Diet? Dr. Cordain and Robb Wolf are [...]
About 6 months back, we experienced a wildfire in the Herriman, UT area. The evening the fire took place we returned home after a weekend away to discover the fire cresting over a nearby hill and headed down toward the community we live in. The news media was all over the event and were doing [...]
Great stories sell papers. The same goes for radio and television. The press is hungry for the amazing and the outlandish. The scarier and darker the story, the better it is. There’s your problem – your story doesn’t fit what they are looking for. I spent four years of my life teaching school. During that [...]
Have you ever had a chance to review books? If you are running a blog and you review books, you have more than likely been contacted by a publisher or two to read and review a book. Here’s how this typically goes. First, they email you and ask if you are interested in reading a [...]
Why should you be using social media? Take a look at the following statistics: Facebook has more than 500 million+ users Twitter has around 190 million users People are watching 2 billion videos a day on YouTube and uploading hundreds of thousands of videos daily Technorati currently states it is tracking over 112.8 million blogs, [...]
Are you using social media for your small business or organization? Though many businesses are getting involved in one way or another, there are many that are still struggling with the notion of opening up to the world. There are good reasons not to want to get involved. It can be pretty scary. Some folks [...]
In Part 1 of this series, we started to explore the case behind why you should be engaging in social media for your small business. Today, we will go a bit deeper into this subject by talking about the power behind this amazing medium. I have always been a big proponent of reading and writing, [...]
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Do you have one majorly crazy goal for 2011? Looking for great ideas. # Make 2011 the year you take your online efforts to a whole new level. Answer these three questions: 1. Which tools are helping you tell… # Any interesting goals for 2011? I'm reviewing 2010 and starting to refine what 2011 will [...]
, by Charles Duhigg 
, by Patrick Lencioni 
, by Joan Magretta 
, by Michael Hyatt 
, by Susan Cain 
, by Guy Kawasaki 
, by Ann Rhoades 
, by Mark Sisson 
, by Fred Reichfeld 
, by Geoff Colvin
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